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Novafos Community Run

Abstract motion-blur photograph of a person running, with warm skin tones and dark shadows blending against a clear blue sky background. The image conveys dynamic movement, speed, and energy, creating a visually artistic representation of athleticism and outdoor activity.Abstract motion-blur photograph of a person running, with warm skin tones and dark shadows blending against a clear blue sky background. The image conveys dynamic movement, speed, and energy, creating a visually artistic representation of athleticism and outdoor activity.

Novafos Community Run

Strategic Design

This work represents an academic exploration created as part of our school curriculum. It is not commissioned by or financially dependent on any client. The visual elements presented here illustrate a conceptual direction for how this project's visual universe could manifest. This represents a creative vision rather than finalized deliverables.

Year

2025

Type

School

Location

Royal Danish Academy

Designers

Patrick Pankalla
Jana Katrín
Kamille Svalgaard

Competencies

Art Direction
Strategic Design
3D Design
Research
Photography
Retouch

Software

Adobe InDesign
Adobe Illustrator
Adobe Photoshop
Adobe Lightroom
Capture One
Figma
Spline
Cinema 4D
Apple Keynote
Motion-blurred image of a runner in motion with a clear blue sky background, overlaid with the stylized white logo text “Novafos” and subtitle “Community Run.” The dynamic blur effect suggests speed and energy, visually representing fitness, athleticism, and outdoor physical activity. Branding for a community fitness event, running campaign, or local sports initiative.

Team

Study Group

Portrait of a young woman with long blonde hair smiling softly against a soft blue background with subtle motion blur effects. She is wearing a black ribbed zip-collar sweater and dark jeans, with one hand in her pocket, exuding a calm and confident demeanor. The image features a modern, stylized aesthetic ideal for professional profile pictures, branding photography, or creative headshots.

Jana Katrín

Portrait of a young man wearing a black baseball cap and a black wool jacket, posed against a light blue background with soft motion blur accents. He has a calm, serious expression, and the photo features a minimalist, modern aesthetic with moody lighting and a stylized atmosphere.

Patrick Pankalla

Portrait of a young woman with long straight brown hair and a neutral expression, posed against a light blue background with soft motion blur effects. She is wearing a black ribbed zip-up sweater with a gold zipper and gold hoop earrings, presenting a clean, modern, and composed aesthetic. Ideal for editorial portraits, creative headshots, or branding imagery.

Kamille Svalgaard

A collage of 20 Instagram-style posts from the “novafos_communityrun” account, promoting the Novafos Community Run with themes of movement, clean water access, and community health. The visuals include runners in motion blur, people drinking water, UNICEF water initiatives, event details for Somosen, Ballerup (22/03/25), and motivational phrases like “What Do You MOVE For?”, “#MOVEFOR”, “Together We MOVE”, and “WALK. RUN. ROLL. SLIDE. DANCE. MOVE.” Color schemes blend blue skies, grayscale motion, and vivid contrast elements.

Work in Progress

I’m currently working on writing up the full story behind this project. More details will be added soon!

2025 © Patrick Pankalla
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